5 Bakery Boxes Design Tips to Instantly Elevate Your Bakery Business

You’re on the right page if you want some inspiration for bakery business marketing. Here in this blog, we’re going to share some amazing ideas, that you can use to pack your bakery items and enhance your brand’s recognition.

Recently, custom bakery packaging is getting all the hype as it helps to boost your sales. Using charismatic bakery packaging is the best way of ensuring that your products are being noticed by the consumers, plus, it helps you stand out in the market with its unique designs.

Don’t forget packaging is the most important thing when it comes to shipping and selling your eateries. After all, you would want your customers to receive food items in the best conditions and best packaging that could inspire them to like your brand and make a purchase again and again.

With that said, let’s move on to the bakery branding ideas…

1. Use Text-Centric Graphics:

Food packaging can make or break your brand’s impression!

Hence, be creative and let your designs speak about your brand. With enthralling colors, you can also use text on your bakery packaging. The company’s slogan, mission, vision, and even product description can be printed on the packaging.

But don’t just cluster your bakery packaging with text. Add text smartly and don’t use big font for long sentences.

2. Let Your Logo Shine in the Centre!

When talking about text-centric designs, how can one forget about the brand’s logo?

Your logo is a kind of soul of your company. It’s the best forum to show your consumers that you’re unique unlike any other of your competitor.

This is why the logo should be in the center of your custom bakery packaging boxes or bags. Use the space creatively and avoid adding overwhelming details on the sides of your logos.

3. Insert Thankyou and Greeting Cards:

Customers love personalized notes! It’s easy to serve your customers well in a retail store but the case with online shopping is different. In the e-commerce world, it’s humanly impossible to greet your consumers face-to-face. But greeting cards can help! You can write heart-touching notes, i.e., “Hi (customer name)! Thank you for buying delicious cupcakes from (brand’s name). Hope to see you again!”.

It’s best to greet your customer with their names. This way, they would feel more connected with you and they would probably return for their next purchase.

4. Add Die-Cut Windows to Your Boxes:

For the bakery products which are displayed on shelves, using custom-die cut window boxes can give the business owners a greater advantage over the other competitors. With this unique style, your customers would get a sneak peek at the original product. Which in return would foster their decision of buying your delicious cakes, brownies, or whatever bakery item you’re selling.

5. Be Flexible:

Your all bakery products don’t always have to be enclosed in the same type of packaging boxes or bags. You can use different box styles for different products. i.e., folding cardboard box style with a die-cut window on it for selling cakes, or a beautiful Kraft bag for selling cookies. But make sure to use the same graphic designs on every packaging. Else, your consumers won’t be able to recognize you.

Final Words!

Bakery packaging would not only get you instant brand recognition but also help you in winning more customers. With its incredible benefits, you can easily elevate your business and enjoy incredible profits. So, if you haven’t contacted any packaging company yet, then do it now! Because your competitors are moving fast in your industry and custom bakery packaging can get you an edge over them.